Sunday, March 9, 2008

Social Networking Tools



Just wanted to drop this post in and let bands/artists know how great social networking/marketing can be. Using things like Facebook and MySpace is a great way to reach out to new fans, and keep everyone interested in what your doing.

I'm sure almost everyone has either a MySpace account or Facebook account, but their are so many other social networking sites out there, and as an artist you've got to be active on as many as possible. If a certain site won't benefit you, then don't register on it, but there are a lot that will and you should be serious about being an active participant. I will list some at the bottom of this post.

Example of Social Networking/Marketing:
  • One way on Facebook to market your band without anyone really knowing that your doing it is by creating groups every time you do something important. For instance, a show is a great opportunity to create a group, also an event, and invite all your friends to come to the show and join the group. By doing this, their activity is published in Facebook's news feed. That means if you invite 500 people to your group, and only 2 of them join, that means 2 people plus all of their friends see that they joined the group. If only 2 of their friends join, thats 4 people plus all of THEIR friends. It goes on and on and on like a domino effect. Just make sure you're careful and make the groups and events worth checking because people will think you're just making groups to make groups and stop taking you seriously.
  • On MySpace an artist should be adding new friends daily. I know you're not. So do it. It's easy and smart.
Check out the sites below, see if you can benefit from registering and take a look at different ways you can market yourself via the net. It's a great tool that should be utilized!

Facebook
Reverb Nation
MySpace
Twitter
Hi5
Bebo
LiveJournal
Blogger
Wordpress
...and many, many more here...